B&Q owner buys DIY app NeedHelp

Truman Slate

B&Q proprietor Kingfisher is to launch a dwelling improvement company in the United kingdom to help customers take care of Do it yourself disasters or carry out a lot more intricate work after a increase in income this yr.

The company has purchased NeedHelp, an online platform connecting tradespeople with homes for tasks this kind of as kitchen set up, painting, flooring or bathroom renovation, for €10m (£8.9m).

The retailer already has a relationship with the business in France by way of its Castorama and Brico Depot stores, but it is the 1st time the support will be offered to customers in the United kingdom.

There previously are a handful of comparable rival apps this kind of as TaskRabbit.

Kingfisher explained the acquisition was “an significant stage ahead” as it attempts to be a lot more agile and centered on purchaser practical experience. It has been pushing forward with a new turnaround system underneath chief executive Thierry Garnier. 

He explained: “To provide customers effectively currently, we need to be a lot more electronic and support orientated, even though leveraging our solid retail outlet assets.

“Online companies marketplaces are critical to the potential of dwelling improvement retail and NeedHelp is an established and fast-expanding player in this arena.

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